Cinema & Entertainment
Turn every poster into a live campaign asset. Start with a teaser or “coming soon” trailer, then switch the QR code over to the main trailer, advance screenings, or ticketing as the release approaches.
Print Now, Link Later
A dynamic QR code solution that lets every business print QR codes now and update the destination later — perfect for marketing, retail, events, logistics, facilities, and real-world campaigns.
Dynamic QR Codes for the Real World
Print Now. Link Later.
Lock in your artwork, not your URLs. Xcan It lets you print QR codes today and decide where they link tomorrow — then update destinations any time, without reprints, delays, or wasted media.
Try Print Now – Link Later with up to 10 dynamic QR codes on our free tier. No credit card needed.
See Print Now – Link Later in Action
This short demo shows exactly how Xcan It connects printed media to live digital experiences. A man standing at a bus stop scans the QR code on a film poster and instantly watches the trailer on his phone.
The powerful bit? That QR code was printed before the trailer link was finalised. With Print Now – Link Later, you can print posters, stickers and signage on your usual schedule, then add or change the destination link whenever you’re ready.
It’s the same concept you can use across film campaigns, outdoor advertising, retail, events, education, logistics and more — one printed code, unlimited digital possibilities.
What is Print Now – Link Later?
Print Now – Link Later is Xcan It’s dynamic QR workflow that separates printing from link decisions. You can run your normal print schedule for posters, stickers, boards and packaging, while keeping the digital destination completely flexible.
When you’re ready, you log into your Xcan It dashboard, choose a QR code (or a whole batch), and set the link — trailer, ticketing page, campaign microsite, menu, form, document, you name it. Change your mind later? Update the destination in seconds. The printed QR code stays exactly the same.
Why it matters
- No more last-minute reprints when URLs, dates or assets change.
- Shorter lead times — sign off artwork and go to print earlier.
- More agile campaigns that can evolve from teaser to launch to long tail.
- Less waste and lower costs across posters, signage and labels.
- Real-time control over what every single QR code does, even after it’s in the wild.
How Print Now – Link Later Works
The magic is simple: every QR code is dynamic. The code you print is just a smart pointer to a destination you can change whenever you need.
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Create your dynamic QR codes
In the Xcan It dashboard, generate as many dynamic QR codes as you need. You can create a single code for a whole campaign, or unique codes for every poster, asset or location.
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Print now
Export your codes for print, or let us handle the printing for you. We can produce high-quality QR code stickers and labels designed for real-world environments — from bus shelters and cinema foyers to warehouses and plant rooms.
Print one code thousands of times, or thousands of unique codes once. Xcan It supports both high-volume campaigns and highly personalised asset tagging.
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Link later
Once your posters, signs or products are ready to go, log into Xcan It and assign the destinations. Start with a teaser, switch to a trailer, then move to ticketing or a special offer — using the very same printed QR codes.
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Update any time
Need to push a new landing page, reschedule a release, or replace an outdated file? Simply edit the destination in Xcan It. The next person who scans the code will be taken to your new link.
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Measure and improve
Your dashboard shows scan activity over time, helping you see which locations, creatives or channels are working hardest. Use the insights to optimise future prints and placements.
Where Print Now – Link Later Really Shines
Any time there’s a gap between when you print something and when you know the final link, Print Now – Link Later removes the risk.
Outdoor & Transit Ads
Lock in your OOH artwork and media bookings early, even if digital assets are still in production. Update QR destinations to reflect new offers, locations, or creative without touching the printed posters.
Retail & Hospitality
Print menus, in-store signage and product displays once, then refresh QR links as pricing, menus, stock or campaigns change. Ideal for seasonal promotions and multi-branch operations.
Education & Events
Use one printed code on banners, tickets and signage, routing attendees to schedules, maps, session recordings or feedback forms as your event evolves.
Facilities & Asset Tracking
Label equipment, rooms and infrastructure with QR codes that can be repointed from manuals to checklists, inspection forms or new documentation over time.
Manufacturing & Logistics
Add QR codes to pallets, parts and packaging, then change destinations as items move through the supply chain — from production data to customer-facing instructions or support.
Why Use Xcan It for Print Now – Link Later?
- Truly dynamic QR codes — destinations can be changed in seconds.
- Built for real-world media — from posters and stickers to boards and badges.
- Durable print options for outdoor, industrial and high-traffic environments.
- Analytics included so you can see what’s getting scanned, where and when.
- Team-ready dashboard with roles and access control for agencies and in-house teams.
- UK-based platform and support with optional managed print services.
Print Now – Link Later isn’t just a clever trick; it’s a safer way to plan campaigns and operations. You keep your production timelines on track, your teams aligned, and your options open.
Whether you’re launching a film, rolling out a national retail promotion, or standardising QR codes across your estate, Xcan It gives you the flexibility of digital with the reliability of print.
Ready to print now and link later?
Start with a free Xcan It account, experiment with dynamic QR codes on a small campaign, and upgrade only when you need more codes, teams or locations.